by Amplitude Marketing | Feb 25, 2025 | Digital Marketing
“If you build it, they will come” worked well in “Field of Dreams.” But, like a lot of marketers, I took a more cautious (yet still curious) approach toward AI integration. When ChatGPT first hit the scene, it was exciting to see all the buzz but it left me...
by Amplitude Marketing | Feb 25, 2025 | Digital Marketing
When I think of B2B marketing, rock ‘n’ roll is far from my mind. But Video Brothers CEO and former touring musician Chandler Quintin brings exactly that to his strategy. It turns out the skills he built playing Warped Tour and opening for bands like Panic! At the...
by Amplitude Marketing | Feb 22, 2025 | Digital Marketing
The dreaded question of social media marketers everywhere: “Why am I losing followers on Instagram?” I spent years in the trenches as a social media editor for media brands and know the daily toil it takes to keep up with the latest media trends, platform updates, and...
by Amplitude Marketing | Feb 22, 2025 | Digital Marketing
I still remember the first time I sat down to write a case study as a SaaS content marketer. The client was a budding tech startup, and I wasn’t entirely sure where to begin. Since then, I’ve written several case studies for different companies, and I’ve noticed that...
by Amplitude Marketing | Feb 22, 2025 | Digital Marketing
Designing an optimized landing page isn’t just a task — it’s an art form. If you want a landing page that doesn’t just exist but actively converts, you need to master the craft of conversion-centered design (CCD). Ready to level up? CCD is the science of crafting...
by Amplitude Marketing | Feb 21, 2025 | Digital Marketing
Imagine the leaders who inspire you — each with their own leadership style, driving success in unique ways. I think leadership styles are important enough to shape how businesses operate, influence company culture, and impact team performance. Leading a boutique...