by Amplitude Marketing | Mar 28, 2025 | Digital Marketing
When Liquid Death, the edgy, death-metal-themed water brand that took American social media by storm, announced it was pulling out of the UK market, marketing Twitter(X) erupted with hot takes. Was it the irreverent branding that didn‘t connect with British...
by Amplitude Marketing | Mar 28, 2025 | Digital Marketing
Who wouldn’t want their own personal executive assistant? Sounds pretty awesome, right? Well, with the AI tool Claude, anyone can set up a virtual executive assistant in just ten minutes. In this article, I’ll share how you can use Claude’s incredible new Projects...
![How to Create a Complete Marketing Strategy [Data + Expert Tips]](https://amplitudemktg.com/wp-content/uploads/2025/03/aacfe6c7-71e6-4f49-979f-76099062afa0-4.png)
by Amplitude Marketing | Mar 28, 2025 | Digital Marketing
As a marketer, I know that a marketing strategy is essential to nurture future clients, improve my business’s bottom line, and increase the ROI of my efforts. But that doesn’t mean it’s easy — 74% of small and medium businesses say they lack confidence in their...
by Amplitude Marketing | Mar 27, 2025 | Digital Marketing
In TikTok’s early days of mostly dance challenges and lip-syncing exchanges, Shola West, a Gen Z career advocate, speaker and educator, spotted a gap. “I decided I wanted to come on the platform to share tips and tricks from my career working in the media industry,”...
by Amplitude Marketing | Mar 27, 2025 | Digital Marketing
For my company’s video marketing campaigns, Facebook is a natural choice. As the second-most widely used social media, the company inspires confidence and excels in audience targeting, reach, and cost efficiency. However, it does take some strategy to make sure your...
![How to Create a Great Social Media Strategy in 2025 [+ New Data]](https://amplitudemktg.com/wp-content/uploads/2025/03/98832452-a1c6-4911-8d99-700ee5007c0d.png)
by Amplitude Marketing | Mar 26, 2025 | Digital Marketing
Creating a social media strategy in today’s ever-changing digital landscape can be overwhelming. But here’s what I learned: It’s also absolutely essential. I recently sat down with three top-tier social media experts and dove into HubSpot’s State of Social...
