by Amplitude Marketing | May 29, 2025 | Digital Marketing
Let‘s be honest: AI assistants aren’t just for executives anymore. They’re the secret weapon that can make you 10x more productive than everyone else in your company. I‘ve been testing AI assistants obsessively over the past few months. I’ve found that, with the...
by Amplitude Marketing | May 29, 2025 | Digital Marketing
Video in ecommerce isn’t optional anymore — it’s the bare minimum. I don’t want to read novel-length product descriptions. I want to see it, feel it, trust it. And your customers want the same. A good video does what ten blocks of text can’t. It shows off your product...
![What makes a good website? Here are 16 things I look at [new data]](https://amplitudemktg.com/wp-content/uploads/2025/05/00d9cc96-eff7-4cea-8ff3-583374c3dcd5.png)
by Amplitude Marketing | May 29, 2025 | Digital Marketing
Your website strategy should help drive business and marketing objectives. For your website to work, you need to keep up with what makes a good website today. Website trends and customer expectations change rapidly. It feels like yesterday when I worked in a leading...
by Amplitude Marketing | May 28, 2025 | Digital Marketing
It feels like not that long ago, companies were just starting to talk about AI in their operations. You had highly specific use cases or industry needs, but the sweeping proclamations of “artificial intelligence will upend business as we know it” are only now feeling...
![4 shopping trends to expect in uncertain financial times [data + how marketers can adapt]](https://amplitudemktg.com/wp-content/uploads/2025/05/db725f24-564c-483b-a28c-2d6ff9986516-2.png)
by Amplitude Marketing | May 28, 2025 | Digital Marketing
If you’ve watched the news recently, the possibility of a recession has captured everyone’s attention. Most reputable sources say it’s too soon to say whether or not a recession will happen, but, regardless, savvy businesses are thinking ahead and...
by Amplitude Marketing | May 28, 2025 | Digital Marketing
Video is no longer a nice-to-have. It’s now an absolute must and should be at the forefront of any marketing strategy. With almost half of Gen Z and millennials watching short-form video to discover new products, video is essential to increasing visibility and getting...
