by Amplitude Marketing | Jul 9, 2025 | Digital Marketing
The fitness industry is growing fast, but managing member relationships is getting harder. The global fitness industry is estimated to be worth $257 billion in 2025 and continues to expand at a rapid pace. With this growth comes fierce competition, making it essential...
by Amplitude Marketing | Jul 9, 2025 | Digital Marketing
Running a logistics business is far from easy. From juggling multiple shipments to coordinating with carriers, tracking deliveries, and keeping customers informed, you have your hands full with responsibilities. Therefore, a Customer Relationship Management (CRM)...
by Amplitude Marketing | Jul 9, 2025 | Digital Marketing
Managing a restaurant is tough work. Between juggling tables, staff, and endless orders, keeping track of customer relationships can feel impossible. That’s where restaurant CRM software becomes your secret weapon. According to the Pareto Principle, 80% of...
by Amplitude Marketing | Jul 9, 2025 | Digital Marketing
I went from marketing manager to CMO in four years. It was fast. It was exciting. And, honestly, it was a little painful. I lost sleep. I lost hair. I made a lot of mistakes and learned most of what I know now the hard way. What I quickly realized is this: Being a...
by Amplitude Marketing | Jul 8, 2025 | Digital Marketing
In an hour, ChatGPT-o3 can make you dozens of high-level marketing graphics — the kinds of campaigns that would take some teams weeks to complete. And the graphics aren’t just a first draft starting point. They’re final assets ready to run. I tested this out on a...
by Amplitude Marketing | Jul 4, 2025 | Digital Marketing
Is billboard advertising still relevant today? Yes, all because of costly signaling. This behavioral science principle states that expensive signals indicate higher quality or status. Although a broader concept about human behavior, costly signaling absolutely applies...
