by Amplitude Marketing | Nov 3, 2022 | Digital Marketing
Forms are often an integral part of a buyer’s journey, and most companies already use web forms as part of their marketing strategy. In fact, 74% of companies use web forms for lead generation, and 49.7% say their online forms are their highest converting lead...
by Amplitude Marketing | Nov 3, 2022 | Digital Marketing
Do you remember your first A/B test you ran? I do. (Nerdy, I know.) I felt simultaneously thrilled and terrified because I knew I had to actually use some of what I learned in college for my job. There were some aspects of A/B testing I still remembered — for...
by Amplitude Marketing | Nov 3, 2022 | Digital Marketing
Sometimes, in order to secure the capital you need to start your business, you have to look beyond typical crowdfunding and kickstarter campaigns. Robin Axon, Managing Partner at Mantella Venture Partners and an early stage investor in QuickPlay Media, Ritual, and...
by Amplitude Marketing | Nov 2, 2022 | Digital Marketing
Starting and running your own business can be incredibly stressful. One survey of small business owners from Capital One found that 42 percent of them are currently experiencing burnout or have experienced it within the past month. This is why having a good support...
by Amplitude Marketing | Nov 2, 2022 | Digital Marketing
Whether you’re creating a new content campaign, launching a YouTube series, or revising your social strategy, you’re going to be asked the same question by leadership before getting their support: “How will this impact our company’s bottom...
by Amplitude Marketing | Nov 2, 2022 | Digital Marketing
In many ways, marketing leadership has never been harder. Over the past year alone, you’ve needed to navigate economic turmoil; a workplace shift to more globally distributed teams; and new trends that felt like they arose overnight (TikTok, anyone?). Which is...