by Amplitude Marketing | Jul 23, 2025 | Digital Marketing
When life gives you lemons, make lemonade. Right? There’s a lot to glean from turbulent times like the 2008 recession and the more recent COVID-19 pandemic. Within these periods are droves of case studies proving that whether or not a company comes out thriving is...
by Amplitude Marketing | Jul 22, 2025 | Digital Marketing
I’m not saying I exploited my position as managing editor to meet one of my favorite YouTubers… … but I will say that I’m unreasonably excited to share today’s interview. And, my selfishness aside, this former Disney marketer has a lot to learn from. Today’s master...
by Amplitude Marketing | Jul 22, 2025 | Digital Marketing
Managing a pest control business means juggling customer appointments, technician schedules, service plans, and follow-ups. A traditional spreadsheet or generic tool simply can’t keep up. That’s why teams are turning to CRMs for pest control — built for these...
by Amplitude Marketing | Jul 22, 2025 | Digital Marketing
Brands want to know that they are on the right track toward achieving their goals. That’s why measurement matters. Key performance indicators (KPIs) often give leaders signals to determine if what they’re doing is working or if they need to adjust. A client I worked...
![Here’s how (and why) marketers are using AI-generated content [new data & tips]](https://amplitudemktg.com/wp-content/uploads/2025/07/3e25e192-30c3-40c1-a7da-a4d054c9e157-1.png)
by Amplitude Marketing | Jul 22, 2025 | Digital Marketing
Did you see the viral AI ad aired at the NBA finals? Crazy visuals, impeccable product integrations, 3.3M views on X. I almost couldn’t believe it was completely AI-generated content. An AI film-maker co-wrote the script with Gemini, generated Veo-3 prompts and...
by Amplitude Marketing | Jul 19, 2025 | Digital Marketing
Managing investor relationships isn’t like managing any old leads or sales deals. Investment firms deal with high-stakes portfolios, detailed reporting cycles, and strict compliance rules — all of which require special consideration. To stay competitive, modern firms...
