by Amplitude Marketing | Sep 4, 2025 | Digital Marketing
Small business owners are all saying the same thing: “My website traffic is tanking, and the stuff that used to work just doesn‘t anymore.” And they’re right. Nearly 60% of searches don’t end in a click — people are getting answers from AI and never visiting your...
by Amplitude Marketing | Sep 3, 2025 | Digital Marketing
My graphic design journey started on Fiverr. I used to sell banners and background removal services for $5. I am not the best designer. Far from it. However, tools like Photoshop and Canva helped me create decent graphics by editing my way through their premium...
![The top search engines other than Google [+ some you might not expect]](https://amplitudemktg.com/wp-content/uploads/2025/09/1d7211ac-7b1b-4405-b940-54b8acedb26e.png)
by Amplitude Marketing | Sep 3, 2025 | Digital Marketing
Google remains the top search engine, with a significant market share of more than 89%. This means that 89% of all searches take place on Google. And if this is true, why do marketers need to think about alternative search engines? I think there are two main reasons....
![Why creator marketing works for any business [Tips from a creator consultant]](https://amplitudemktg.com/wp-content/uploads/2025/09/bcbe2652-03f9-49fe-b517-acedc47b6f27.png)
by Amplitude Marketing | Sep 2, 2025 | Digital Marketing
It’s time to drop the baggage around the word “influencer.” If you’re a maw-and-paw restaurant, and a local foodie with 300 followers agrees to rave about how bangin’ your pot pie is? Mazel tov! You’re doing influencer marketing. “‘Influencer’ is just a general...
by Amplitude Marketing | Aug 30, 2025 | Digital Marketing
Picture the Starbucks siren logo. Now picture it in bright HubSpot orange. How wrong does that feel to you? Like any brand identity, the Starbucks identity requires many elements working together to connect with you, the consumer. The siren graphic, the right shade of...
![I tested the top 14 AI chatbots for marketers [data, prompts, use cases]](https://amplitudemktg.com/wp-content/uploads/2025/08/0aa2674a-9141-4617-a43d-4a7c121001d9.png)
by Amplitude Marketing | Aug 29, 2025 | Digital Marketing
I remember when ChatGPT first launched. The entire marketing community was split on whether they should use AI chatbots or not. Posts about ChatGPT would get hundreds of comments, with one side debating the convenience of AI and the other arguing that AI can never...
