![Target Audience: My Tips for Finding the Perfect Fit [+ 5 Campaign Examples]](https://amplitudemktg.com/wp-content/uploads/2024/07/6ba52ce7-bb69-4b63-965b-4ea21ba905da.png)
by Amplitude Marketing | Jul 27, 2024 | Digital Marketing
Recently, I noticed that every time I Google a product or service I want to buy — let’s say, available apartments for rent — I start getting ads on Instagram and Facebook from several companies offering this service. I’m sure you can relate, too! This happens because...
![How I Write SMART Goals and Make Them a Reality [+ Free SMART Goal Templates]](https://amplitudemktg.com/wp-content/uploads/2024/07/a482387e-c9f6-456b-b92f-4ba795780b19.png)
by Amplitude Marketing | Jul 27, 2024 | Digital Marketing
When I started my career as a content writer, one of my biggest mistakes was underestimating the importance of systems and frameworks. Despite working tirelessly to achieve my goals of booking clients and expanding my skill set, I struggled to make meaningful...
by Amplitude Marketing | Jul 26, 2024 | Digital Marketing
AI-generated video content is turning the marketing world on its head. But what trends should marketers be focusing on to stay ahead of the competition? If you’ve been following the latest buzz in AI marketing trends — and you should be — you know that AI video...
by Amplitude Marketing | Jul 26, 2024 | Digital Marketing
We integrated AI into our website chat and our KPIs flew off the charts. Here’s exactly how we did it and what we learned along the way. Key Outcomes: 43% increase in chat conversion rates >50% improvement in the value per chat CSAT scores matched human-led...
![When UGC Goes Wrong: How Smart Brands React to Controversy [Expert Interviews]](https://amplitudemktg.com/wp-content/uploads/2024/07/82ab0972-f6ed-48ed-b0bc-e5e8ea32dc34.png)
by Amplitude Marketing | Jul 25, 2024 | Digital Marketing
“Everyone has a plan until they get punched in the mouth.” Though Mike Tyson meant that literally, his wise words certainly hold true in marketing. And no marketer gets punched in the mouth quite as often as those who deal with user-generated content. Need convincing?...
by Amplitude Marketing | Jul 25, 2024 | Digital Marketing
Wondering how to use Medium and how to make money on Medium? You’ve landed at the right place. I started writing on Medium in 2016 when blogging was my hobby. A few months later, I realized the monetary potential of this blogging platform, and it’s proven to be a...
