by Amplitude Marketing | Jan 20, 2026 | Digital Marketing
Marketing funnels aren‘t cutting it anymore, and you’ve probably felt it in the form of declining traffic, scattered buyer journeys, and tactics that worked last year falling flat today. That’s why HubSpot introduced loop marketing tactics, a four-stage...
by Amplitude Marketing | Jan 17, 2026 | Digital Marketing
If you‘re familiar with the world of SEO, I probably don’t have to tell you there’s been a serious shift in its landscape. Marketers are no longer just optimizing content for Google‘s traditional blue links; we’re now optimizing for AI. The shift is called...
![SEO audits: How to conduct one that drives traffic growth [+ checklist]](https://amplitudemktg.com/wp-content/uploads/2026/01/1d7211ac-7b1b-4405-b940-54b8acedb26e.png)
by Amplitude Marketing | Jan 17, 2026 | Digital Marketing
At its core, an SEO audit is a step-by-step review of your website’s technical health, content quality, and search visibility. An SEO audit identifies technical, on-page, content, and link issues on a website. It helps SEO teams identify, prioritize, and fix the...
by Amplitude Marketing | Jan 14, 2026 | Digital Marketing
If you‘ve noticed your brand appearing less frequently in ChatGPT answers, you’re not alone. Savvy marketers are using generative engine optimization tools to address this issue. These tools help your content get cited by AI platforms, rather than being buried under...
![How simple semantics increased our AI citations by 642% [New results]](https://amplitudemktg.com/wp-content/uploads/2026/01/amanda-sellers-matg-semantic-triplespngwidth1245ampheight636ampnameamanda-sellers-matg-semantic-triples-1080x636.png)
by Amplitude Marketing | Jan 14, 2026 | Digital Marketing
Like your weird uncle, nobody knows exactly how AI engines choose the sources they cite. But experiments are starting to point to ways you can get on their radar. And as consumers increasingly turn to AI search for product and service recommendations, you really want...
by Amplitude Marketing | Jan 13, 2026 | Digital Marketing
I’ll say the hard thing nobody wants to admit: Creating “great content” isn’t enough; it’s time for a change. And that change starts with multi-channel content distribution. This guide covers: What multi-channel content distribution is How to efficiently syndicate...
