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Brand Communication Strategies for Ecommerce Stores

by Amplitude Marketing | Oct 31, 2024 | Digital Marketing

Brand communication encompasses what, how, and where your brand communicates with its target customers. Doing it right offers a host of benefits.More

How To Use Top AI Project Management Tools To Boost Efficiency

by Amplitude Marketing | Oct 31, 2024 | Digital Marketing

A wide variety of project management tools offer AI capabilities to help improve your work.More

Building a Statement Brand in a Saturated Market

by Amplitude Marketing | Oct 31, 2024 | Digital Marketing

Sisters Rima and Eddy Vaidila found their niche in the crowded swimwear market by designing bold bikinis influenced by their fashion backgrounds.More
Getting B2B Ecommerce Right — Here’s What I Learned From Experts

Getting B2B Ecommerce Right — Here’s What I Learned From Experts

by Amplitude Marketing | Oct 30, 2024 | Digital Marketing

B2B ecommerce is a thriving industry. Growing at a rate of over 10% each year, B2B ecommerce will generate over $3 billion in sales by 2027. However, no matter how familiar you are with B2C (business-to-consumer) ecommerce, selling to businesses is an entirely...
Are AI Agents Worth It? HubSpot’s CMO and VP Weigh In

Are AI Agents Worth It? HubSpot’s CMO and VP Weigh In

by Amplitude Marketing | Oct 30, 2024 | Digital Marketing

On a recent Marketing Against the Grain podcast episode, HubSpot founder and CTO Dharmesh Shah sat down with hosts Kipp Bodnar and Kieran Flanagan to discuss the rise of AI agents. When I heard the term “AI agents,” I thought of little robots sneaking around like...
The Ultimate Guide to Successfully Rebranding in 2024

The Ultimate Guide to Successfully Rebranding in 2024

by Amplitude Marketing | Oct 30, 2024 | Digital Marketing

While I’m not a business owner and haven’t branded my own business, I’ve been an employee at companies that have undergone large-scale rebrands. Most recently, Nickelodeon, where I work full-time in marketing, pulled off a rebranding strategy in 2023 for the first...
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