by Amplitude Marketing | Mar 19, 2024 | SEO
Google Search Ads 360 launched a closed beta for offsite retail media campaigns to help retailers and brands achieve common goals with shoppers, boost product visibility, and increase sales, the search ad company told us. Google announced these new features today in...
by Amplitude Marketing | Mar 19, 2024 | SEO
How often have you heard, “Use broad match along with smart bidding to get the best results?” Broad match can learn based on previous conversion activity. It can also use previous user search data, other keywords in your ad group and your landing page’s content to...
by Amplitude Marketing | Mar 19, 2024 | SEO
This article will show you how to create a simple SEO plan. This plan focuses on a single group of related keywords applicable to your business’s primary offerings or individual products/services. The plan is concise and fits onto a single page. SEO planning vs. SEO...
by Amplitude Marketing | Mar 18, 2024 | Social Media
Some users are now being prompted to post longer video clips.
by Amplitude Marketing | Mar 18, 2024 | Social Media
If your marketing tech stack is a puzzle, then picture your enterprise social media tool as the final piece that pulls it all together. Once it locks into place, you’re left with a more complete picture of consumer needs. When searching for your company’s missing...