by Amplitude Marketing | Mar 19, 2024 | SEO
Which was not the first time I saw us being criticized for the accuracy of our search volume metric. But here’s the kicker… There’s NO SUCH THING as an accurate search volume: I already published a pretty detailed article about…Read more ›
by Amplitude Marketing | Mar 19, 2024 | SEO
For example, this site deleted about 15% of organic pages (yellow line) during the redesign, which resulted in an almost 50% organic traffic loss (orange line). Interestingly, even the growth of referring domains (blue line) afterward didn’t help it recover…Read more...
by Amplitude Marketing | Mar 19, 2024 | SEO
If you need a framework to build your content strategy on, it should probably be a no-funnel framework instead. And there are very good reasons for it. A funnel in marketing is a multi-stage process that guides potential customers from…Read more ›
by Amplitude Marketing | Mar 19, 2024 | SEO
Google is making a number of changes to its executive team running Google Search: Liz Reid, who was leading up core search experiences, will now be the Head of Search at Google. Cheenu Venkatachary will be the new lead of Search quality and ranking. With these...
by Amplitude Marketing | Mar 19, 2024 | SEO
Advertisers attempting to export reports from Google Ads Report Editor are experiencing issues where the data is showing zeros instead of the actual numbers. Google is aware of the issue and is working on a fix to resolve it, but there is not estimated time for a fix...
