by Amplitude Marketing | Nov 1, 2024 | Digital Marketing
In the paid acquisition world, clicks on your ads can seem like the holy grail. But you need a better way to measure your content’s converting capabilities than just clicks — enter, cost per acquisition. If you really think about it, clicks only tell you if...
by Amplitude Marketing | Nov 1, 2024 | Digital Marketing
Despite my tendency to let my email inbox bloat with unanswered emails (I just got a warning from Gmail that my inbox is 90% full), I’m actually pretty well-versed in email marketing. I used to manage the email newsletter at a TV station as a journalist, and I...
by Amplitude Marketing | Nov 1, 2024 | Digital Marketing
Mid-June, 2024. A full page of indecipherable glyphs runs in The Seattle Times, with the only clue a typewritten-style note at the bottom: “Printed at the request of LONGLEGS.” A week later, a user named Mr_Downstairs leaves strings of glyphs in the comments on...
by Amplitude Marketing | Nov 1, 2024 | SEO
For instance, one of my favorite stats (although not the favorite – you’ll have to read on for that ) is that 99.9% of AI Overview SERPs display at least one other SERP feature. In this study I attempt to…Read more ›
by Amplitude Marketing | Nov 1, 2024 | SEO
To identify these trending products, we analyzed the growth in search volume of 28.7 billion keywords in Google searches within the United States over the past three months. Our final list reflects the products with the biggest increase in search…Read more ›