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Instagram Adds New DM Engagement Options

by Amplitude Marketing | Sep 7, 2024 | Social Media

Some new options for your IG DMs.
The Best AI Tools for Ecommerce & How They’ll Boost Your Business

The Best AI Tools for Ecommerce & How They’ll Boost Your Business

by Amplitude Marketing | Sep 7, 2024 | Digital Marketing

As a one-woman solopreneur running her own business, I’m constantly looking for new AI tools to help save time, increase productivity, and bring about a better ROI. The ecommerce sector is no different. That’s why I’ve spent some time reviewing the best AI tools for...
Google Ads to deprecate enhanced CPC for Search and Display Ads

Google Ads to deprecate enhanced CPC for Search and Display Ads

by Amplitude Marketing | Sep 7, 2024 | SEO

Google Ads will phase out the option to use enhanced cost-per-click (eCPC) for new Search and Display campaigns starting in October.  Key dates: October: eCPC option removed for new campaigns. March 2025: All remaining eCPC campaigns transitioned to Manual CPC. Why we...
YouTube Studio adds new website visits goal for promotions

YouTube Studio adds new website visits goal for promotions

by Amplitude Marketing | Sep 7, 2024 | SEO

YouTube rolled out a new “website visits” goal in YouTube Studio’s promotions feature. This goal allows creators to drive traffic directly to their websites while growing their channel’s audience and video views. Why we care. This update makes it easier for you to...

Turn Marketing Into Meaningful Relationships — Whiteboard Friday

by Amplitude Marketing | Sep 7, 2024 | SEO

In this episode, Navah reminds us that long-term relationships with customers are fostered through communication and value alignment. With budget and consumer behavior in mind, learn how and where can you best serve your customers the content they are looking...
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