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ROI-driven content marketing: Aligning strategies with revenue goals

ROI-driven content marketing: Aligning strategies with revenue goals

by Amplitude Marketing | Apr 9, 2024 | SEO

In the cut-throat world of digital marketing, everyone’s chasing that elusive ROI. And when it comes to marketing tools, content marketing often steals the spotlight. But here’s the thing: to make content work for your bottom line, you’ve got to align your strategies...
Ensuring quality in your SEO services: A checklist

Ensuring quality in your SEO services: A checklist

by Amplitude Marketing | Apr 9, 2024 | SEO

As an agency, consultant or in-house provider, delivering quality is a top priority. But what exactly defines a “quality” SEO service? Is it solely about achieving results? Or are there other important factors to consider? This checklist outlines key elements to...

How to Acknowledge and Cope with Fear of Local Business Reviews

by Amplitude Marketing | Apr 9, 2024 | SEO

Review neglect can erode your local business’ reputation, but fear of reviews is valid. Miriam Ellis walks you through acknowledging, reframing, and diminishing fears you or your clients may have.

Microsoft Reports Increase in China-Based Influence Activity, Which May Not Bode Well for TikTok

by Amplitude Marketing | Apr 9, 2024 | Social Media

Microsoft has reported a rise in China-based influence activity leading into the U.S. election.

TikTok’s Photo App Moves a Step Closer to Reality

by Amplitude Marketing | Apr 9, 2024 | Social Media

A separate photos app from TikTok? Will that work?
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