by Amplitude Marketing | Mar 15, 2024 | SEO
LinkedIn is now allowing businesses to promote content from any user on the app, not just their own employees, expanding its Thought Leader ads into a form of branded content promotion. Previously, brands could use Thought Leader ads to turn posts from verified...
by Amplitude Marketing | Mar 15, 2024 | SEO
Google’s March 2024 core update is bringing a seismic shift to the SEO industry. This major update might sweep the web the same way the Panda and Penguin updates did. Its impact is enormous and widespread and every seasoned marketer I’ve talked to agrees that this...
by Amplitude Marketing | Mar 15, 2024 | SEO
The rollout of Search Generative Experience (SGE) will change Google SERPs – that’s pretty much indisputable. Whether AI will dominate the SERPs altogether is up for debate. If you’re reading a few strategically placed Google hints, you know there’s an alternative...
by Amplitude Marketing | Mar 15, 2024 | SEO
A/B testing for SEO is different than typical UX/CRO testing. Despite how quickly search evolves and best practices change, some changes must be tested before rolling out. Testing can help justify further investment or help prevent a potentially negative impact. Why...
by Amplitude Marketing | Mar 14, 2024 | Social Media
A new way to maximize the reach of your top posts.