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Social Media Guidelines for Healthcare Professionals [Tips + Free Template]

Social Media Guidelines for Healthcare Professionals [Tips + Free Template]

by Amplitude Marketing | Jun 29, 2023 | Social Media

Without rules and best practices, healthcare would be a lot wilder. Think witchcraft, home remedies, and your dad saying, “Don’t worry kid, we can pop it back in.” Regulations and guidelines keep us operating safely, pun intended. Social media guidelines for...
Experimenting in Marketing: What I’ve Learned Running 25 A/B Tests on Ads for Buffer

Experimenting in Marketing: What I’ve Learned Running 25 A/B Tests on Ads for Buffer

by Amplitude Marketing | Jun 29, 2023 | Digital Marketing

Just over a year ago, my role at Buffer shifted, and I became a Growth Marketing Manager working on Buffer’s Growth Marketing team. This change happened at a time when we needed to quickly scale how we run experiments to start looking for improvements to their...

4 Ways to Run a DTC Company Like a Tech Startup

by Amplitude Marketing | Jun 29, 2023 | Digital Marketing

Todd Masonis had already sold a tech company before his chocolate-making hobby turned into a full-fledged business. Here are some of the startup lessons learned he’s applied to Dandelion Chocolate.More

Free Business Plan Template and Examples for Small Businesses (2023)

by Amplitude Marketing | Jun 29, 2023 | Digital Marketing

Starting with a business plan template is the easiest way to simplify the work of writing a business plan. We put together a template (and an example) to help you optimize your planning time.More

Google recommends importing GA4 conversion data into Google Ads

by Amplitude Marketing | Jun 29, 2023 | SEO

Google has urged marketers to import their web and app conversions from Google Analytics 4 into Google Ads. Advertisers that have a linked Google Ads account may have already received a message advising of the new import conversions recommendation. If your GA4 account...
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