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Pinterest puts more emphasis on its shoppable video feature

by Amplitude Marketing | Feb 9, 2023 | SEO

Pinterest is leaning hard into its shoppable video and advertising-based revenue generation as part of its growth strategy. Despite a 6% drop in monthly active users (MAUs) in the fourth quarter of last year, the social platform has regained growth, with a 4% increase...

Google reiterates guidance on AI-generated content – write content for people

by Amplitude Marketing | Feb 9, 2023 | SEO

With all the buzz around generative AI in search, Google today reiterated and clarified some of its advice about AI-generated content. In short, Google does not care who – or what – writes your content, as long as that content is written to help people and not to...

Search Engine Land’s updated What is SEO guide is now available

by Amplitude Marketing | Feb 9, 2023 | SEO

Looking for an accurate, up-to-date and helpful guide to the “big picture” elements of search engine optimization? Good news: We’ve just updated and expanded our popular What is SEO resource. Search Engine Land’s guide, which was originally published in 2010 (here’s...

Maximizing reach and engagement: A guide to the top video game ad platforms for brands

by Amplitude Marketing | Feb 9, 2023 | SEO

Video game platforms have come a long way since the days of Atari. Nowadays, platforms have become more versatile, accessible, and interactive, offering players an ever-increasing range of experiences and options. Whether you’re a player, developer, or advertiser,...

New with Google multisearch, Google Maps, and more previews of Bard

by Amplitude Marketing | Feb 9, 2023 | SEO

Google has announced many changes coming to Google Search, Google Lens, Google Maps and Google Translate today. This comes out of the live stream from Paris this morning, which we thought would be originally around Google’s AI efforts in Search but that was quickly...
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