by Amplitude Marketing | Jan 14, 2022 | Digital Marketing
It’s hard to overstate the importance of furniture in our lives.We literally live our life on furniture, yet often don’t realize the impact our chosen furnishings have on the planet in terms of chemicals, greenhouse gasses, and material waste.Phantila Phataraprasit...
by Amplitude Marketing | Jan 14, 2022 | Digital Marketing
Q: Help! I’m usually good at regularly posting to my company’s social accounts every day, but sometimes I’m at a total loss. Is it better to skip a day, or to post something just to stay on schedule?The task of coming up with new, engaging content on a regular basis...
by Amplitude Marketing | Jan 14, 2022 | Digital Marketing
We instinctively use stories to understand the world around us and to influence each other. Stories are what give our ideas and experiences meaning.I teach, speak, and write on the topic of narrative intelligence, which is the idea that stories are the most powerful...
by Amplitude Marketing | Jan 14, 2022 | Digital Marketing
Corporations like Apple, Nike, and Starbucks are known for their solid, instantly recognizable brands that are woven through everything they do. While the same can be said for many smaller businesses, building a brand from the ground up can feel daunting for...
by Amplitude Marketing | Jan 14, 2022 | Digital Marketing
Zingerman’s is a community of over 10 businesses spawned from a single deli in Ann Arbor, Michigan.Since 1982, the company has grown rapidly, but co-founders Ari Weinzweig and Paul Saginaw rejected traditional growth paths in the food industry like franchising or...