by Amplitude Marketing | Jul 4, 2025 | Social Media
What is a link in bio and why does it matter in 2025? “Link in bio” refers to the URL in the bio section of most social media profiles. Because some social platforms (we’re looking at you, Instagram, and TikTok ) don’t allow clickable links anywhere except in your...
by Amplitude Marketing | Jul 4, 2025 | Social Media
With more than 1.5 billion monthly active users and 3 billion global installations, TikTok has quickly become one of the most engaging social media platforms in the world. So how can you capture some of this engagement? Let’s get one thing straight: The answer is NOT...
by Amplitude Marketing | Jul 3, 2025 | Social Media
Wondering which of your social media tactics are working? Busy social marketers need effective social media analytics tools to focus their efforts. Let’s take a look at some of the best (free and paid) options for 2025. What are social media analytics tools? Social...
by Amplitude Marketing | Jul 3, 2025 | Social Media
Social media image sizes seem to change … a lot. Never mind the confusion of new social platforms emerging, with their own content specs and aspect ratios. It doesn’t help that information about official dimensions and image sizes is surprisingly scarce. So what’s the...
by Amplitude Marketing | Jul 3, 2025 | Social Media
Social media is a storefront, and fashion influencers could be your next front-window display. But with new creators popping up daily, finding the right ones takes more strategy than instinct. 40% of Australians said they’d bought something online after seeing it on...
by Amplitude Marketing | Jul 3, 2025 | Social Media
Just like non-verbal cues in face-to-face communication, there’s human emotion weaved into the language your customers are using online. Decoding those emotions and understanding how customers truly feel about your brand is what sentiment analysis is all about. But...