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Threads expands live chat engagement options

by Amplitude Marketing | Sep 29, 2026 | Social Media

The app added live reactions and a raise hand feature, and will soon launch web-based live chats.
What is audience intelligence? A guide for marketing teams

What is audience intelligence? A guide for marketing teams

by Amplitude Marketing | Sep 29, 2026 | Social Media

Your audience has probably changed since the last time you updated the persona deck. Audience intelligence helps you catch those changes before your marketing starts running on assumptions. Read on to learn what it is, why it matters, and how to get started. Key...

Snapchat launches pitch for B2B ad spend

by Amplitude Marketing | Sep 28, 2026 | Social Media

A new campaign ties back to efforts to promote the opportunities to reach key decision-making audiences in the app, which could present all-new considerations for B2B promotions.

Meta opens early access to advanced Muse features

by Amplitude Marketing | Sep 28, 2026 | Social Media

The company’s vision seems to be that Muse can help make people’s wants a reality by undertaking tasks on their behalf, thereby enabling more opportunity for exploration.

LinkedIn tests advanced creator discovery to power brand campaigns

by Amplitude Marketing | Sep 28, 2026 | Social Media

As validation from credible subject matter experts grows more important, creator marketing has become a bigger part of B2B strategies.

Instagram shares Reels creation tips in new guide

by Amplitude Marketing | Sep 28, 2026 | Social Media

The refresher on some of the more recent additions to the creation process comes as Reels consumption makes up more than 50% of users’ time on IG.
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