by Amplitude Marketing | Jun 17, 2022 | SEO
Google has recently been testing new formats, layouts and interfaces for its featured snippet slot in the search results. Generally, Google shows a single source for a featured snippet but since 2018 Google has occasionally shown multifaceted featured snippets for...
by Amplitude Marketing | Jun 17, 2022 | SEO
Managing a large international brand is hard work. Especially when that brand is multi-channel (sold direct and through retailers, online and through individual branded stores). I was thinking about these challenges recently and wanted to choose a brand and deep dive...
by Amplitude Marketing | Jun 17, 2022 | SEO
To combat digital payment fraud and online scams, Microsoft is implementing a new advertiser identity verification program. Rising threats. The pandemic has changed the way many businesses cater to consumers and transact online. Not surprisingly, this has also caused...
by Amplitude Marketing | Jun 17, 2022 | SEO
So what comes first, the chicken or the egg? Links continue to be an important organic search ranking factor. However, Google frowns on “link building” and states that the best way to build links is to create great content. If you build it, they will come. But how...
by Amplitude Marketing | Jun 17, 2022 | SEO
Competitive SERP analysis is based on understanding the broader ecosystems of your ranking keywords. This is great if you’re an established business, but what if you’ve got a brand new site or are still developing your SEO strategy and aren’t ranking for many...
by Amplitude Marketing | Jun 16, 2022 | SEO
Here’s how it works: If the answer to both questions is “yes,” then SEO is probably worth it for you. This is because SEO increases your chance to rank high for relevant search queries and get consistent, qualified traffic that…Read more ›
