by Amplitude Marketing | Jul 1, 2022 | SEO
While marketers have overcome many challenges in recent years, sadly, the second half of 2022 is poised to be very different from the first. Unprecedented macroeconomic factors such as high inflation, food and energy costs and the war in Ukraine are impacting our...
by Amplitude Marketing | Jul 1, 2022 | SEO
Personalizing your marketing campaigns for one customer is easy, but how about one hundred or thousands of customers across multiple marketing channels? Work smarter, not harder, by using artificial intelligence (AI) as part of your martech stack and giving your...
by Amplitude Marketing | Jul 1, 2022 | SEO
A lawsuit filed by 1-800 Contacts against online retailer Warby Parker has been dismissed by a federal judge. At issue was Warby Parker’s use of 1-800 Contacts’ branded keywords to redirect searchers to the Warby Parker online store, thereby “confusing” potential...
by Amplitude Marketing | Jul 1, 2022 | SEO
U.S. Federal Communications Commissioner Brendan Carr wants Apple and Google to ban TikTok from their app stores. Why? The request is due to the social media app’s “pattern of surreptitious data practices,” according to Carr. TikTok is not just another video...
by Amplitude Marketing | Jul 1, 2022 | SEO
The Google Maps Platform has added a bunch of new features for businesses to add deeper integration with its Google Maps Platform APIs to help those businesses streamline some of their integrations with Google Maps. These include the ability to embed Reserve with...
by Amplitude Marketing | Jul 1, 2022 | SEO
There are many reasons why the results from a tool like True Competitor might not match your expectations, and that could be a good thing. In this post, Dr. Pete digs into five of those reasons.