by Amplitude Marketing | Aug 31, 2022 | SEO
Automation has stepped in to take over many of the levers we’ve had in digital advertising. Consequently, we need to shift our attention to optimizing the things we can still control. Right now, one of the essential tools in our kit is the ability to create and...
by Amplitude Marketing | Aug 31, 2022 | SEO
When the team at Brafton discovered they were being unseated in the SERPs for some commercial keywords by directories, they dug into the data to find out why and how it was happening.
by Amplitude Marketing | Aug 30, 2022 | SEO
Call them strategies or tactics, but here are 14 ways you can promote your business that a) work, b) don’t require a large budget, and c) won’t hurt your brand in the long run. Before pouring resources into any…Read more ›
by Amplitude Marketing | Aug 30, 2022 | SEO
YouTube has added a Promotions Tab to let creators promote their channels and videos without needing to go through the Google Ads Manager. The new Promotions Tab is within YouTube Studio and is a way to make buying ads easier, versus going through the traditional...
by Amplitude Marketing | Aug 30, 2022 | SEO
Google is testing two new labels in search results: Quick Read5 Min. Read. What it looks like. The labels were shared on Twitter. Here are screenshot of both types, via @Ozaemotion and @lilyraynyc: Short content can be helpful content. For nearly a decade, skyscraper...
by Amplitude Marketing | Aug 30, 2022 | SEO
Advertisers now have five additional months to migrate their expanded text ads to RSAs. The new extended deadline. In April we reported that Microsoft was extending the original June 30 deadline to August 29. Today Microsoft announced that they were once again,...