by Amplitude Marketing | Nov 1, 2022 | SEO
Google has just announced three new tools to measure cross-platform app conversions, strengthen performance with privacy-focused measurement, and adapt to iOS and Android standards. Cross-platform conversion measurement. Without cross-platform conversion tracking,...
by Amplitude Marketing | Nov 1, 2022 | SEO
GA4. E-A-T. AI. ML. Successful search marketers need to keep up with the latest trends, industry standards, and algorithm updates… while seamlessly executing on a daily basis. Head into the New Year ready to… Leverage magnetic paid search offers to drive more...
by Amplitude Marketing | Nov 1, 2022 | SEO
It was a cold, dark night. At the end of the long path was an old, rundown mansion covered in cobwebs. Inside was a candle flickering next to the shadow of a person. You rub the frost off the stained-glass window on the doorstep, and there’s just enough light to see...
by Amplitude Marketing | Nov 1, 2022 | SEO
Delivering an outstanding customer experience (CX) is no longer a function; failing to meet customer expectations can jeopardize business growth. A recent Qualtrics study found that bad experiences put a business at risk of losing an average of 9.5% of its revenue....
by Amplitude Marketing | Nov 1, 2022 | SEO
Microsoft Ads has just launched a solution within the Google Import tool to simplify duplicating your Performance Max campaigns across platforms. They’ve also started a pilot program for importing Performance max campaigns that aren’t using a Merchant Center. The...
by Amplitude Marketing | Nov 1, 2022 | SEO
If you’re just getting started with Google Looker Studio, you’ve probably experienced blank-page syndrome. You get your data source connected, open up a new file, and you have no idea what to do next. There are no instructions. No guide rails. Just you and an empty...
