In-house vs. agency SEO work: The pros and cons

Roughly half of the Twitter DMs I receive are attempts to sell me “high-quality guest link posting.” The other half are lifelong agency SEOs looking to move in-house, asking me how to make the move and to review their resumes.  While I started my career in a link...
3 big reasons businesses can be thankful for SEO

3 big reasons businesses can be thankful for SEO

SEO is not just a marketing strategy. It’s a game-changer. In my 27-plus years in the industry, I’ve seen how SEO can forever change the trajectory of a business and, in turn, change people’s lives. As we head into the holiday season and at a time of giving thanks,...