This day in search marketing history: January 31

Google releases URL Inspection Tool API In 2022, Google released a new API under the Search Console APIs for the URL Inspection Tool. The new URL Inspection API let you programmatically access the data and reporting you’d get from the URL Inspection Tool but through...

New updates for the GA4 search bar

Google has released three new updates for the GA4 dashboard, allowing advertisers to find information about current properties or accounts. Dig deeper. The following updates were posted by Google on their Analytics Help documentation. Find data stream details The...

How to Automate Dull SEO Tasks

With the right tools, however, you can automate various SEO processes—and free up resources for tasks that need more creative, human input. In this post, I’ll share two examples of how I automate SEO tasks.  Imagine being able to record…Read more ›