by Amplitude Marketing | Mar 7, 2023 | SEO
So you’re ready to document your content strategy. You think you know what that entails – you need to write this down somewhere… right? OK, you’ve got a blank Google Doc waiting with a blinking cursor. Now what? What pieces should be recorded in your strategy...
by Amplitude Marketing | Mar 6, 2023 | SEO
Here’s the process: Let’s go through the steps in more detail. People usually rely on search volumes for this, but they can be misleading. For example, “pheasant breast recipes” gets an estimated 1.9K monthly searches in the U.S. But…Read more ›
by Amplitude Marketing | Mar 6, 2023 | SEO
So according to Google, some types of content need to be produced with firsthand experience to be trustworthy. Here’s what that means for SEO. No, at least not directly. Nothing has changed here since the original concept of…Read more ›
by Amplitude Marketing | Mar 6, 2023 | SEO
Google Webmaster Tools adds user administration In 2012, Google Webmaster Tools added a much-wanted feature: user administration. Site owners could finally give people access to their Google Webmaster Tools account without having to share their own usernames and...
by Amplitude Marketing | Mar 6, 2023 | SEO
Matt Cutts confirms Vince, calls it a ‘minor change’ In 2009, Google’s Matt Cutts created a video to answer many questions about a recent “brand push” in the search results that SEOs and webmasters had noticed, starting in late February. Cutts confirmed the “minor...
by Amplitude Marketing | Mar 5, 2023 | SEO
As SEOs, we know how to optimize websites, but what about our careers? In this episode of Whiteboard Friday, Noah shares his insights from his own search marketing career path, with tips for those people in the beginning and middle stages of their career.
