by Amplitude Marketing | Mar 14, 2023 | SEO
Google recently added an extra “E” to the search quality standards of E-A-T to ensure content is helpful and relevant. The extra “E” stands for “experience” and precedes the original E-A-T concept – expertise, authoritativeness and trustworthiness. We know that E-A-T...
by Amplitude Marketing | Mar 14, 2023 | SEO
You may not have thought of conducting keyword research or competitive research for your subfolder, but now may just be the time to look into it. Here’s the good news — you can conduct subfolder research with Moz Pro!
by Amplitude Marketing | Mar 13, 2023 | SEO
Google publishes video of search quality meeting In 2012, Google shared a video from one of its search quality meetings – something that few outsiders had ever seen. Google annotated the video to make the conversation more understandable to the general public, as well...
by Amplitude Marketing | Mar 12, 2023 | SEO
Google officially acquires DoubleClick In 2008, the European Commission approved Google’s acquisition of DoubleClick, valued at $3.1 billion. The commission found that the “transaction would be unlikely to have harmful effects on consumers, either in ad serving or in...
by Amplitude Marketing | Mar 11, 2023 | SEO
In this week’s episode of Whiteboard Friday, host Jes Scholz digs into the foundations of search engine crawling. She’ll show you why no indexing issues doesn’t necessarily mean no issues at all, and how — when it comes to crawling — quality is more important than...
by Amplitude Marketing | Mar 10, 2023 | SEO
After working with a number of SEO agencies and as a freelancer, I’ve found that asking the right questions at the start of a (potential) cooperation is key to getting started with a successful campaign quickly and easily. We’re going…Read more ›