by Amplitude Marketing | Jun 19, 2025 | SEO
The problem is that AI bots are new to web crawling. They’re still making some silly crawl decisions, bumping around, and wasting a lot of resources. We’ve already seen that AI bots are starting to be blocked by a lot…Read more ›
by Amplitude Marketing | Jun 19, 2025 | SEO
Are rankings and traffic still your main SEO goals in 2025? Learn how to build a conversion-first strategy that boosts revenue—even when clicks are down.
by Amplitude Marketing | Jun 19, 2025 | SEO
MozCon 2025 in London is coming up fast! Are you ready to join us? Meghan has put together a list of fun activities to do with your team or on your own before and after the conference.
by Amplitude Marketing | Jun 18, 2025 | SEO
This sits at odds with Google’s original search model, which worked by passing on referral traffic to third-party sites. Google is getting better at creating zero-click searches, and that means that websites get fewer and fewer clicks in search. Zero-click…Read more...
by Amplitude Marketing | Jun 18, 2025 | SEO
The roll-out of AI Overviews now creates two opportunities for top-ranking content to log impressions for a given keyword, while simultaneously reducing the number of people who click from the search engine results page (SERP) into your content. If your…Read more...
by Amplitude Marketing | Jun 18, 2025 | SEO
In this article, we’re looking at the performance of AI content. Does it rank? Does it perform better or worse than human content? Is it riskier than human content? Websites using AI content grew 5% faster than those not using…Read more ›
