by Amplitude Marketing | Jun 9, 2023 | SEO
Google Ads API version 14 has been rolled out with several major updates, including new features to support the move from Universal Analytics to Google Analytics 4. Why we care. Version 14 of Google Ads API offers an improved user experience by enhancing both campaign...
by Amplitude Marketing | Jun 9, 2023 | SEO
LinkedIn is testing generative AI and will soon give advertisers in-stream video ads, Conversation Ads and Thought Leader Ads. Why we care. LinkedIn continues to test and roll out new tools and ad formats that could help advertisers more efficiently reach their target...
by Amplitude Marketing | Jun 9, 2023 | SEO
Microsoft Store Ads will now appear in Bing search results, the company announced. Previously only available in the U.S., Microsoft will also open access to Store Ads to advertisers around the world. Why we care. Aside from expanding the reach of Store Ads campaigns...
by Amplitude Marketing | Jun 9, 2023 | SEO
Amazon is reportedly planning to launch ads on its Prime Video streaming service. The move, which would see the introduction of short commercial breaks, has been in discussion for weeks, the Wall Street Journal reported. Amazon has not officially confirmed the news,...
by Amplitude Marketing | Jun 9, 2023 | SEO
Google has cut down the time it takes for the new Search Generative Experience, which was opened to some users a few weeks ago by half the time. Google said it released a “major improvement that reduces the time it takes to generate AI snapshots by half,” Danny...
by Amplitude Marketing | Jun 9, 2023 | SEO
As marketers increasingly seek to personalize the customer experience, capture attention, and foster loyalty, mobile apps have emerged as a game-changer. In fact, 70% of consumers report using mobile apps more frequently for shopping than just a year ago.This...
