by Amplitude Marketing | Jun 30, 2023 | SEO
Buy on Google for Search and Shopping will shut down Sept. 26, the company announced today via an email sent to participating U.S. retailers. While Buy on Google is ending, Buy on Google for YouTube will remain available for eligible U.S. merchants. Why we care....
by Amplitude Marketing | Jun 30, 2023 | SEO
Microsoft has announced new AI-powered shopping tools powered by Bing and Bing Chat. These include new price match monitors, AI-generated buying guides, and review summaries, all aimed to “help you shop and save with confidence,” Microsoft said. Price match monitors....
by Amplitude Marketing | Jun 30, 2023 | SEO
Starting July 1, Universal Analytics will no longer collect data. B2B companies looking to track their web or app performance must use Google Analytics 4 (GA4). GA4 provides extensive capabilities for visualizing and analyzing data. To avoid being overwhelmed by the...
by Amplitude Marketing | Jun 30, 2023 | SEO
Whether you’re opening retail locations in a new state or selling your software in a new country, entering a new geographic location requires a well-thought-out marketing strategy. Paid media can be a foundational tool for cost-efficient sales generation from...
by Amplitude Marketing | Jun 30, 2023 | SEO
Leading and scaling a fast-growing agency has been an incredible journey, especially since building a business was not even on my radar when I began consulting independently six years ago. Over the past six years building Eyeful Media, I’ve leaned into my network and...
by Amplitude Marketing | Jun 30, 2023 | SEO
GA4 is here! Learn all about how to connect your GA4 profile to Moz Pro, and get to know your data in this Daily SEO Fix on exploring the GA4 integration with Moz Pro.