by Amplitude Marketing | Jun 28, 2023 | SEO
While AI can assist in drafting marketing materials and offering prompt responses to customer inquiries, its capabilities extend far beyond these basic functions. Join this webinar as experts as they explore how GPT empowers marketers with powerful tools to act upon...
by Amplitude Marketing | Jun 28, 2023 | SEO
Google has rolled out AMP support in Google Analytics 4 (GA4) for all publishers. If you’re still using AMP you will now be able to continue measuring your performance in the same way as Universal Analytics (UA) when the forced GA4 migration deadline arrives on...
by Amplitude Marketing | Jun 28, 2023 | SEO
Google is officially sunsetting Universal Analytics (UA) this Saturday, July 1. And if you haven’t yet switched to Google Analytics 4 (GA4), Google will do it for you. GA4 is a powerful analytics platform – but is it the right solution you – even if it is free?...
by Amplitude Marketing | Jun 28, 2023 | SEO
The only constant in SEO is change. Take the classic case: Your page ranks top three, netting you 10x the traffic and leads and customers than competitors from positions six to ten. So you publish publish publish to build on past success. But two things happen: Your...
by Amplitude Marketing | Jun 28, 2023 | SEO
Marketers could not access their latest campaign data in Google Ads earlier today. That issue has now been resolved, Google said. The issue first started to affect advertisers on June 23 at 4:26 a.m. ET, according to Google. In response, Google Ads said in a statement...
by Amplitude Marketing | Jun 28, 2023 | SEO
Automation in digital advertising has become a lifeline. If you’re thinking of the latter without the former, you’re falling behind competitors. While the idea of robots stealing marketing jobs plagues worriers and late-embracers, automation frees up time for...
