by Amplitude Marketing | Jul 12, 2023 | SEO
Cracking the code to achieve marketing success has always been challenging for marketers and SEOs. We often find ourselves immersed in established digital marketing tactics, only to discover that they don’t always hold the key to growth in today’s fiercely competitive...
by Amplitude Marketing | Jul 12, 2023 | SEO
Artificial Intelligence (AI) is all the talk across various industries today—and there’s currently no shortage of speculation or articulated benefits in this space. While you may have already explored the capabilities of ChatGPT, Bard or another AI-enhanced tool to...
by Amplitude Marketing | Jul 11, 2023 | SEO
Google has confirmed an issue with indexing content from news publishers and surfacing that content in Google News. Google said it is working to fix the issue but the issue may result in a decrease in traffic from Google News. Google’s statement. Google posted a...
by Amplitude Marketing | Jul 11, 2023 | SEO
The majority of marketers are still able to use their Universal Analytics accounts as usual. Despite warning advertisers that the tool would be replaced by Google Analytics 4 on July 1, UA is still processing data as usual for most people. Why we care. Marketers were...
by Amplitude Marketing | Jul 11, 2023 | SEO
The forced migration to Google Analytics 4 hasn’t been an easy ride for marketers. Some advertisers are finding it so difficult to navigate that they have abandoned the tool and jumped ships to a rival platform – a move that would have seemed unthinkable not too long...
by Amplitude Marketing | Jul 11, 2023 | SEO
Universal Analytics has gone the way of the dodo. Generative AI is taking the industry by storm. The anatomy of SERPs is undergoing a radical makeover. Paid search is becoming more competitive than ever. Capitalize on the endless changes, challenges, and chaos...