by Amplitude Marketing | Jul 19, 2023 | SEO
You’re an SEO with the best intentions of driving traffic and awareness for your brand (or client). After work, you take a spin to the grocery store and pay a few bucks more than you expected. On the way home, you stop to fill your gas tank and notice that the price...
by Amplitude Marketing | Jul 19, 2023 | SEO
Negative reviews can be scary for business owners but can also be a chance to grow and improve. How you handle negative reviews affects how potential customers see your business. This article explores the importance of responding to negative reviews, determining why...
by Amplitude Marketing | Jul 19, 2023 | SEO
’Cause we are living in an omnichannel world When was the last time you used fewer than three internet-connected devices in a day? Less than two? One? We’re guessing it’s been a long time (if ever). In today’s world, internet-connected devices play an integral, if not...
by Amplitude Marketing | Jul 19, 2023 | SEO
You’ve probably used Looker Studio (formerly Google Data Studio) to create reports for stakeholders or clients. I had the pleasure of seeing SearchLab’s Greg Gifford present on “Freddy Krueger’s Guide to Scary Good Reporting” recently. He spoke about ways to improve...
by Amplitude Marketing | Jul 18, 2023 | SEO
In the world of SEO, links are a crucial ranking factor. With that comes a temptation for many website owners and marketers to resort to manipulative tactics to acquire links, which can lead to link spam. This harmful practice can…Read more ›
by Amplitude Marketing | Jul 18, 2023 | SEO
Like any endeavor, SEO works best with clearly defined and articulated goals. If you only set vague SEO goals like “get more leads” or “get more traffic,” you will lack focus and direction. Vague goals fail to provide a map forward and feed into wasted time and...