by Amplitude Marketing | Jul 19, 2023 | SEO
Kroger is breaking away from Microsoft to take its advertising platform – Kroger Precision Marketing – in-house. The new system, which the grocer has spent the last year working on, is currently in beta but all marketers are set to transition in the fall. Why we care....
by Amplitude Marketing | Jul 19, 2023 | SEO
Bing Chat now supports visual search, which means you can now upload a photo or take a picture and have Bing Chat respond with answers around those visuals. “Visual Search in Bing Chat is rolling out now on desktop and mobile,” Microsoft Bing posted on its blog. What...
by Amplitude Marketing | Jul 19, 2023 | SEO
While Google is opening up the discussion on giving credit and adhering to copyright when training large language models (LLMs) for generative AI products, their focus is on the robots.txt file. However, in my opinion, this is the wrong tool to look at. My former...
by Amplitude Marketing | Jul 19, 2023 | SEO
You’re an SEO with the best intentions of driving traffic and awareness for your brand (or client). After work, you take a spin to the grocery store and pay a few bucks more than you expected. On the way home, you stop to fill your gas tank and notice that the price...
by Amplitude Marketing | Jul 19, 2023 | SEO
Negative reviews can be scary for business owners but can also be a chance to grow and improve. How you handle negative reviews affects how potential customers see your business. This article explores the importance of responding to negative reviews, determining why...
by Amplitude Marketing | Jul 19, 2023 | SEO
’Cause we are living in an omnichannel world When was the last time you used fewer than three internet-connected devices in a day? Less than two? One? We’re guessing it’s been a long time (if ever). In today’s world, internet-connected devices play an integral, if not...