by Amplitude Marketing | Aug 8, 2023 | SEO
Google Analytics 4 Reports has added support for match types. Report Filters now supports: ‘begins with’ ‘exactly matches’ ‘regrex’ Why we care. Filters help ensure that your GA4 reports only show the data you care about, saving you time. Clearer, more concise reports...
by Amplitude Marketing | Aug 8, 2023 | SEO
When strategically utilized, ChatGPT can surpass manual human effort in output quality. No, the tools won’t write better content. Instead, I believe a writer armed with this technology can craft optimized content that’s better aligned with Google’s ranking criteria....
by Amplitude Marketing | Aug 8, 2023 | SEO
Better keyword rankings. More traffic. Extra conversions from organic search. These are the KPIs used to measure SEO performance. But beyond growth metrics, there’s a key element that some consultants or agencies overlook when managing a client’s SEO campaigns:...
by Amplitude Marketing | Aug 8, 2023 | SEO
OpenAI has published information about GPTBot, its new web crawler. What is GPTBot. GPTBot is OpenAI’s web crawler. OpenAI uses it to crawl the web, consume knowledge for its AI features (e.g., ChatGPT) and provide AI-generated answers to questions (or prompts)....
by Amplitude Marketing | Aug 7, 2023 | SEO
You can either: The SEO techniques below all help you do one or more of those things. Competition makes life harder, but your competitors can also be a source of topic ideas. To find your competitors’ most trafficked pages, you…Read more ›
by Amplitude Marketing | Aug 5, 2023 | SEO
Google has released a Responsive Search Ads guide to help marketers improve their campaign performance. The new RSA guide includes Google’s advice and information on how: To write ads for maximum conversions. RSAs use Google AI to generate ad copy. To evaluate a...
