by Amplitude Marketing | Aug 16, 2023 | SEO
While many of us miss Universal Analytics (UA), the fact is it’s gone and it isn’t coming back. So, how do we get UA-like findings out of Google Analytics 4 (GA4)? We asked Russell Ketchum, product director of Google Analytics, in the first of a three-part series of...
by Amplitude Marketing | Aug 16, 2023 | SEO
Sentiment for Google Analytics 4 has not been overwhelmingly positive: To say the least: But Universal Analytics (UA) isn’t coming back, so it’s time to figure out how to make GA4 work as well for you as possible. This article will walk through some of the common...
![Google Merchant Center adds 3D model link [virtual_model_link] attribute](https://amplitudemktg.com/wp-content/uploads/2023/08/google-virtual_model_link.gif)
by Amplitude Marketing | Aug 16, 2023 | SEO
Google Merchant Center has new help documentation on an attribute named 3D model link [virtual_model_link]. The new help documentation reads, “Use the 3D model link [virtual_model_link] attribute to provide more visuals for your product.” This attribute is for shoes...
by Amplitude Marketing | Aug 16, 2023 | SEO
Whether you’re on the agency or in-house side of SEO, I’m guessing you’ve fielded a request to “get us on top of the search results” for keywords dominated by giant competitors or entities. The good news is that a giant can’t simply outspend you to outrank you. The...
by Amplitude Marketing | Aug 15, 2023 | SEO
Backlinks are important for SEO because of two main reasons: There are two ways to check a website or webpage’s backlinks. The first method only works for sites that you own. Use the second one to check backlinks to…Read more ›
by Amplitude Marketing | Aug 15, 2023 | SEO
The Google Ads help guide has a new AI assistant. Currently in open beta, the new tool has been designed to help users find answers and solve account issues relating to Google Ads. Select users are currently being invited to test the AI and provide their feedback....
