by Amplitude Marketing | Aug 22, 2023 | SEO
YouTube has confirmed that it is trialling a redesigned, smaller ‘Skip Ads’ button. The CTA button’s new look features: Smaller text A background with reduced opacity A curved border No capital letters in the word ‘Ads’ Here is a preview of the new button: In...
by Amplitude Marketing | Aug 21, 2023 | SEO
In this guide, I’ll explain what internal links are, how to set up an internal linking structure, and how to strategically use them in SEO. Internal links take visitors from one page to another on your website. Their main…Read more ›
by Amplitude Marketing | Aug 19, 2023 | SEO
IPG Mediabrands advised its clients to temporarily pause campaigns using Google’s Performance Max. The company issued a “privacy alert” email in response to allegations in a new report that YouTube ads may have led to improperly tracking children. Brands using PMax...
by Amplitude Marketing | Aug 19, 2023 | SEO
Amazon Sponsored Product ads will now appear on third-party premium apps and websites. Pinterest, BuzzFeed, Hearst Newspapers, Raptive and Ziff Davis brands like Lifehacker and Mashable are among the brands that are partnering up with the retail giant to increase...
by Amplitude Marketing | Aug 19, 2023 | SEO
In this Whiteboard Friday, Jon discusses how to identify, fix, and prevent cannibalization. He identifies three specific types of cannibalization: internal, international, and subdomain.
by Amplitude Marketing | Aug 18, 2023 | SEO
Keep reading to learn what it is, why it’s important, and how to master it. E-commerce SEO is the process of optimizing an online store to improve its visibility and rankings in search engines like Google. It focuses heavily…Read more ›
