by Amplitude Marketing | Sep 27, 2023 | SEO
Facebook can be sued over claims its advertising algorithm is biased, a California State Court of Appeals has ruled. The decision reverses a previous ruling from 2020 that stated Facebook was protected from accountability under Section 230 – a law that shields online...
by Amplitude Marketing | Sep 27, 2023 | SEO
Apple is not planning to create its own search engine to rival Google. Eddy Cue, Apple’s senior vice president of services, is expected to testify at the federal antitrust trial that there are no plans for an “Apple Search” model because its partnership with Google...
by Amplitude Marketing | Sep 27, 2023 | SEO
Microsoft Advertising Network for retail has been rolled out in the US. The network has been designed to simplify the process of creating retail media campaigns, making it easier for brands to launch their retail media programs faster by: Connecting retailers with a...
by Amplitude Marketing | Sep 27, 2023 | SEO
Generative AI, a subset of artificial intelligence, has emerged as a revolutionary force in the tech world. But what exactly is it? And why is it gaining so much attention? This in-depth guide will dive into how generative AI models work, what they can and can’t do,...
by Amplitude Marketing | Sep 27, 2023 | SEO
When implementing an SEO strategy, a document roadmap is crucial for several reasons: It serves as your daily guide. It represents what non-SEO professionals perceive as SEO – a practical checklist of tasks. It provides a structure to communicate expectations with...
by Amplitude Marketing | Sep 27, 2023 | SEO
Artificial intelligence (AI) is poised to become a vital tool for brands seeking to enhance their online presence. However, integrating AI into marketing strategies inevitably creates legal considerations and new regulations that agencies must carefully navigate. In...
