by Amplitude Marketing | Sep 29, 2023 | SEO
Most SEOs know the difference between short-tail and long-tail searches. In local SEO, we take it further by giving these search term types another name: implicit and explicit searches. Applying this concept to your local search strategy can help improve your local...
by Amplitude Marketing | Sep 29, 2023 | SEO
In any PPC campaign, the ultimate goal is to improve and deliver better results year after year. Ideally, trendlines in your performance charts are going up and to the right. Yet, despite the best of intentions, an account can hit the skids. Results tank and you might...
by Amplitude Marketing | Sep 29, 2023 | SEO
Google releases broad changes to their ranking algorithms several times a year, which can cause major shifts in websites’ search visibility and traffic. When updates roll out, it’s important to keep stakeholders and business partners informed on the update, timing,...
by Amplitude Marketing | Sep 29, 2023 | SEO
Google has confirmed that the September 2023 helpful content update is now finished rolling out. The update took 14 days to roll out, starting on September 14, 2023 and ending on September 28, 2022. Google has posted it completed today, September 28. Google wrote,...
by Amplitude Marketing | Sep 28, 2023 | SEO
That list is on this page. Try these blogging tips to become a better blogger and attract the loyal following you deserve. Establishing a niche is important because it helps you attract readers who have a common interest around a…Read more ›
by Amplitude Marketing | Sep 28, 2023 | SEO
New technical terms. Endless tasks to complete. And worst of all, SEOs can’t seem to agree with each other. It was frustrating for me when I started, and it must be frustrating for you too. But the reality is that…Read more ›