by Amplitude Marketing | Oct 19, 2023 | SEO
YouTube is rolling out a new feature that enables creators to add timestamps to tagged products in their videos. When the timestamp is added, a shopping cart button will appear at an optimal moment when there is an anticipated increased chance of engagement. Why we...
by Amplitude Marketing | Oct 19, 2023 | SEO
Google’s Rich Results Test has been upgraded to show you validation of structured data for paywalled content. So now the tool will show you if that site is using the proper structured data for paywalled content or not. What it looks like. So the Financial Times is a...
by Amplitude Marketing | Oct 19, 2023 | SEO
Quantity and quality are often diametrically opposed. Increase the former, the latter drops like a rock. Try to bring it back up, and pretty soon, you’re back where you started; lowering quantity back down to bring them into balance. But here’s the thing. It doesn’t...
by Amplitude Marketing | Oct 19, 2023 | SEO
Google has updated its favicon search developer documentation to remove the Favicon user agent section and also to clarify that you need to allow Googlebot and Googlebot-Image user agents for Google to index your favicons and display them in Google Search. What Google...
by Amplitude Marketing | Oct 19, 2023 | SEO
If you’ve ever audited a Google Ads account, you know you’re likely to find a few obvious and very correctable issues – especially if you’re working from a checklist. Things like: Newer campaign types (such as Performance Max and Demand Gen campaigns) are missing...
by Amplitude Marketing | Oct 19, 2023 | SEO
It might be surprising to learn that artificial intelligence (AI) has existed for over 70 years, but it’s only recently that the technology has become so advanced—and so widely available, in nearly everyone’s pocket. AI is especially promising for marketers as it...
