by Amplitude Marketing | Oct 31, 2023 | SEO
Today, actionable data is key. Yet, drowning in a sea of information from various sources can be overwhelming. How do you prove your campaigns are hitting the mark and contributing to the bottom line? Automation can elevate your marketing game by freeing time so you...
by Amplitude Marketing | Oct 31, 2023 | SEO
Meta is rolling out no ads subscriptions for Facebook and Instagram users in Europe. People in the EU, EEA and Switzerland will be given the choice to either continue using these platforms with personalised ads, or pay a fee to remove sponsored posts completely from...
by Amplitude Marketing | Oct 31, 2023 | SEO
Google knew as far back as 2010 that Google Chrome would help drive more Google searches. We learned some exact figures today during testimony from Alphabet and Google CEO Sundar Pichai at the ongoing U.S. vs. Google antitrust trial. Users who switched to Chrome from...
by Amplitude Marketing | Oct 31, 2023 | SEO
Instagram Reminder Ads are rolling out new features to help advertisers reach a wider audience: Instagram Stories visibility: Reminder Ads can now be featured within Instagram Stories, allowing businesses to increase visibility and improve efficiency. Ads Manager set...
by Amplitude Marketing | Oct 31, 2023 | SEO
As the initial buzz around AI dies down, the practical use of generative AI is now well-established in the content creation world. In theory, this creates a huge content marketing opportunity. However, as we are seeing, there are many pitfalls from an SEO...
by Amplitude Marketing | Oct 31, 2023 | SEO
Marketers often work at a distance from frontline operations. We may not directly build the product, deal with angry customer phone calls, or be out in the field selling. We might even be at an agency, an additional level removed from the shop floor or direct...