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How to Drive Traffic in Google Discover: The Ultimate Guide

by Amplitude Marketing | Nov 3, 2023 | SEO

Lily Ray shares actionable tips to navigate the evolving landscape of Google Discover to help boost your site’s visibility.

How to Create Content Briefs (with 6 Templates)

by Amplitude Marketing | Nov 2, 2023 | SEO

Content briefs are simple documents that tell a writer… what to write about. They provide the information and context writers need to understand the goal of each article, ensure they cover all the key points, and turn in an A-grade…Read more ›

Google fixed a bug with the October 2023 core update impacting Discover traffic

by Amplitude Marketing | Nov 2, 2023 | SEO

Google has confirmed an issue with Google Discover traffic related to a bug with the Google October 2023 core update. The issue started on October 5, 2023, when the core update started to roll out, and was fixed on October 31, 2023. What Google said. Google wrote, on...

Critical, cynical Verge article blames SEOs for ruining the internet

by Amplitude Marketing | Nov 2, 2023 | SEO

Amanda Chicago Lewis thinks SEO pirates have ruined Google Search and the internet. And she’s going to force that negative narrative on us. No matter what. Yes, SEOs went beyond the world wide web – where you’ve optimized websites and content for nearly 30 years – and...
Google rolls out generative AI tools for product images in the U.S.

Google rolls out generative AI tools for product images in the U.S.

by Amplitude Marketing | Nov 2, 2023 | SEO

Google has released a range of new generative AI product imagery tools for advertisers in the U.S. Merchants can leverage these capabilities to create product imagery simply by using text prompts, completely free of charge in Product Studio. Why we care. These tools...

Ex-Google Search head worried his team was ‘too involved with ads’

by Amplitude Marketing | Nov 2, 2023 | SEO

Google declared a “Code Yellow” after user queries slowed in February 2019 to find out why. Ben Gomes, then the head of Google Search, became concerned about a thinning firewall between Search and Ads, according to emails revealed during the ongoing U.S. vs. Google...
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