by Amplitude Marketing | Nov 15, 2023 | SEO
Discover actionable steps to ensure your GA4 is optimized for long-term tracking success, empowering you to make informed decisions and drive business growth.
by Amplitude Marketing | Nov 14, 2023 | SEO
Explaining keyword research to those unfamiliar with SEO to gain support can be challenging. Stakeholders often find it difficult to grasp the value of SEO, and at the same time, SEOs struggle to communicate the benefits and contributions effectively. Fortunately,...
by Amplitude Marketing | Nov 14, 2023 | SEO
As we encounter advanced technologies like ChatGPT and BERT daily, it’s intriguing to delve into the core technology driving them – transformers. This article aims to simplify transformers, explaining what they are, how they function, why they matter, and how you can...
by Amplitude Marketing | Nov 14, 2023 | SEO
Google has added new reporting within Google Search Console’s performance reports for the learning video rich results. You can access these reports under the search appearance section within the performance report, if you have learning video structured data on your...
by Amplitude Marketing | Nov 14, 2023 | SEO
A few years ago, you’d have been laughed out of any room for even insinuating that paid social and paid search had similarities. Fast forward to the era of automation in PPC advertising, and there’s more in common between Meta and Google’s ad products than you might...
by Amplitude Marketing | Nov 14, 2023 | SEO
In todayʼs competitive agency marketplace, itʼs more difficult than ever to stand out from the crowd and retain clients. As AdWeek reports, it’s not uncommon for small-to-medium-sized firms to see upwards of 40% client turnover year over year. Too much client churn...