by Amplitude Marketing | Nov 29, 2023 | SEO
More frequently than not, B2B commerce buyers are vetting sellers based not only on product specifications, pricing, and other traditional factors but also on the digital experiences they deliver. Failing to adapt to these rising customer expectations can be costly....
by Amplitude Marketing | Nov 29, 2023 | SEO
Google will impose new restrictions on personalized ads related to consumer financial products and services next year, when it updates its Personalized ads policy in February. Google’s “credit in personalized ads” policy will be broadened to include “consumer finance...
by Amplitude Marketing | Nov 29, 2023 | SEO
X’s major advertisers have not posted on the platform in almost two weeks. Reports initially suggested that companies like Disney, Paramount, Lionsgate, Sony Pictures, and Universal had temporarily paused campaigns. However, key brands have actually ceased advertising...
by Amplitude Marketing | Nov 29, 2023 | SEO
Microsoft Advertising launched a new analytics dashboard to help publishers measure their advertising revenue more effectively. The dashboard, Monetize Insights, is now available worldwide on the tech giant’s supply-side platform, Microsoft Monetize. Monetize Insights...
by Amplitude Marketing | Nov 29, 2023 | SEO
Google confirmed that the November 2023 core update – the fourth core update this year – has completed rolling out. The update started on November 2, 2023, only a couple of weeks after the October 2023 core update, which started rolling out on October 5 and was...
by Amplitude Marketing | Nov 29, 2023 | SEO
TikTok has rolled out a new feature to help small businesses create content that is more engaging, relevant and relatable. Creative Cards are data-backed prompts offering creators tips on how to make posts that resonate more effectively with their audience. These...