by Amplitude Marketing | Dec 7, 2023 | SEO
The purchase journey of a B2B buyer differs greatly from that of a B2C shopper. With the proper strategy, SEO can become a strong acquisition channel for any organization in the B2B space. Below are top tips for ensuring your SEO strategy is set up for success across...
by Amplitude Marketing | Dec 7, 2023 | SEO
Google’s November 2023 core update took about 26 days to fully roll out and was completed on November 28th. Now that the update is done, I wanted to share some data on how this November core update compared to the data on the October 2023 core update. In short, the...
by Amplitude Marketing | Dec 7, 2023 | SEO
In an era influenced by powerful algorithms, the intersection of SEO and PR is crucial but often overlooked by enterprise leadership. This partnership has its challenges. PR may not always acknowledge the intricacies of SEO. While SEO, focused on shaping the customer...
by Amplitude Marketing | Dec 7, 2023 | SEO
For years, CTV and linear television have been battling it out for viewership numbers. And it looks like CTV is coming out on top. Seeking more flexibility and lower costs, consumers have cut cords en masse, resulting in CTV viewership surpassing linear. With ~230...
by Amplitude Marketing | Dec 7, 2023 | SEO
Google Search Console will stop reporting on the product search results within the Performance reports in Search Console and the Search Console API starting in January 2024. Those websites that have product pages will soon no longer be able to click on the search...
by Amplitude Marketing | Dec 7, 2023 | SEO
Have you been wanting to get an international SEO investment approved? Dig into this article to uncover Adriana’s tips on how to build a business case to do so.
