by Amplitude Marketing | Feb 9, 2024 | SEO
Google today introduced a new “Sponsored” label to Gmail ads on mobile devices globally, excluding EU countries. Additionally, the layout of Gmail ads has been updated, positioning the Sponsored label alongside the brand name in the title rather than placing it below...
by Amplitude Marketing | Feb 9, 2024 | SEO
There is too much misinformation about how SEO works. And this doesn’t help to increase investment in our industry. In this article, we’re going to clear it all up. You’ll learn exactly why and how SEO supports brand growth, sales, and leads. Let’s dive in. How brands...
by Amplitude Marketing | Feb 9, 2024 | SEO
Bard, Google’s generative AI-powered conversational tool, is no more. Well, in name only. Google today announced the renaming of Bard as Gemini. Google also announced: A paid version of Gemini, called Gemini Advanced. Gemini is a new opt-in default assistant on...
by Amplitude Marketing | Feb 8, 2024 | SEO
We’ve already launched some AI-enhanced features like search intent, but we made it even better by adding the traffic share for each intent. Check out this write-up from Si Quan for some more things we might add. For the visualizations,…Read more ›
by Amplitude Marketing | Feb 8, 2024 | SEO
Microsoft Copilot announced a trio of updates to its platform, including: A new homepage design. New inline editing of AI-generated images with Microsoft Designer integration. New video highlights in Edge. Why we care. Microsoft’s updated Copilot homepage is designed...
by Amplitude Marketing | Feb 8, 2024 | SEO
SMX Advanced, the premier conference for experienced senior-level search marketers, returns online June 11-12. As you know, 2023 was an unprecedented year for search and the pace of change will continue through 2024. There’s a growing sentiment that Google search is...