by Amplitude Marketing | Apr 23, 2024 | SEO
Google is developing a two-hop proxy to enhance privacy for Chrome users, which has three big implications for advertisers: For ad location targeting, you’ll only have the option to target regions designated by Google, which won’t be accurate. Because Google Chrome...
by Amplitude Marketing | Apr 23, 2024 | SEO
Airbnb is the leading advertiser in search sentiment, closely trailed by Viacom and Netflix, according to a new analysis of 100 top advertisers. Why we care. Looking at search sentiment can help marketers better understand how consumers feel about them in real-time...
by Amplitude Marketing | Apr 23, 2024 | SEO
Over the years, Google has seemingly established a pattern in how it interacts with the web. The search engine provides structured data formats and tools that allow us to supply information to Google. Think: meta tags, schema markup, the disavow tool and more. Google...
by Amplitude Marketing | Apr 23, 2024 | SEO
Rebranding happens when companies grow or face big PR problems. As a marketer and SEO expert, you’ll deal with it due to acquisitions, executive decisions or investor demands. Regardless of the reason, traffic will drop when things go wrong. But don’t panic. Both...
by Amplitude Marketing | Apr 21, 2024 | SEO
Discover the essential considerations for SEOs when building headless websites in this insightful Whiteboard Friday by Peter Richman.
by Amplitude Marketing | Apr 20, 2024 | SEO
Winning an industry award can greatly impact how customers, clients, and colleagues regard your brand. Showcase your achievements and celebrate your professional excellence by entering The Search Engine Land Awards — the highest honor in search marketing!For nearly 10...
