by Amplitude Marketing | May 4, 2024 | SEO
Learn about Google updates from this Spring in this Whiteboard Friday with Tom Capper.
by Amplitude Marketing | May 3, 2024 | SEO
Google and the Department of Justice are presenting their closing arguments today and tomorrow in the government’s landmark antitrust case against the company that owns a global search monopoly. Rewind. The 10-week, high-stakes legal battle probed the business...
by Amplitude Marketing | May 3, 2024 | SEO
HouseFresh, a small, independent product review website that called out Google after being consistently outranked by larger publishers – has lost 91% of its Google traffic following the March 2024 core update. In a new blog post, HouseFresh has virtually disappeared...
by Amplitude Marketing | May 3, 2024 | SEO
Google introduced new restrictions on deep fake sexual content for Shopping ads. Google also updated its general content policy prohibiting promoting synthetic content that has been altered or generated to be sexually explicit or contain nudity Why we care. Google...
by Amplitude Marketing | May 3, 2024 | SEO
The Inspect feature on Chrome (also called “inspect element”) lets you check under the hood of any page or website. You can use it to diagnose problems, test changes on your site and even spy on your competitors. Right-click on any page and scroll down to Inspect to...
by Amplitude Marketing | May 3, 2024 | SEO
When I audit the Google Ads programs of new and prospective clients, I still find some without a YouTube advertising component. This is surprising, given YouTube’s continued growth in popularity. We can look at YouTube ad revenue to measure the platform’s dominance....