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Better Google RSA creation and optimization in 3 steps

Better Google RSA creation and optimization in 3 steps

by Amplitude Marketing | Jul 31, 2024 | SEO

Whether you’re a seasoned PPC marketer or just starting out, creating and optimizing Responsive Search Ads (RSAs) is challenging. At SMX Advanced 2024, I highlighted the biggest pitfalls marketers face with RSAs, which make a difficult task even harder. Explore these...

What I Learned About Search From Listening to 2 Musicians

by Amplitude Marketing | Jul 31, 2024 | SEO

It’s time to rethink formulas. We need to be more fluid in our strategies and more whimsical in the risks we’re willing to take. Discover what Miriam learned about search from listening to 2 musicians.
The quickstart guide to marketing automation by Edna Chavira

The quickstart guide to marketing automation by Edna Chavira

by Amplitude Marketing | Jul 30, 2024 | SEO

Is your marketing team overwhelmed and underperforming? It’s time to harness the power of automation. This free guide from Act-On provides a step-by-step blueprint to transform your marketing efforts. Learn how to: Streamline your workflow: Reduce manual tasks and...
Pinterest explores publisher partnerships to boost ad sales

Pinterest explores publisher partnerships to boost ad sales

by Amplitude Marketing | Jul 30, 2024 | SEO

Pinterest is testing a new program that could reshape advertising strategy, leveraging the relationships and expertise of news outlets and other publishers. Why we care. This move creates a new offering for advertisers of potentially more targeted and effective ad...
Google streamlines ad creation with Merchant Center-Ads integration

Google streamlines ad creation with Merchant Center-Ads integration

by Amplitude Marketing | Jul 30, 2024 | SEO

Google is rolling out a new feature that bridges the gap between Google Merchant Center and Google Ads, enhancing the ad creation process for e-commerce businesses. Why we care. This integration allows advertisers to leverage their existing product images directly...

Actionable AI — Whiteboard Friday

by Amplitude Marketing | Jul 28, 2024 | SEO

In this episode of Whiteboard Friday, Britney discusses actionable AI, how to get started, and the steps needed to make that happen.
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